He is him
Chapters6
Sets up the premise of a new political move and introduces the Bel Air setting and Spencer's claim to being the 'prince' of his town.
Asmongold reacts to Spencer Pratt’s chaotic mayoral-campaign saga, where Pratt insists his home was burned down and uses AI-powered ads to frame a sensational bid for LA leadership.
Summary
Asmongold dives into Spencer Pratt’s push for Los Angeles mayor, using a string of dramatic ads and public statements to dramatize his housing loss and safety concerns. Pratt insists he lives in a literal dirt lot, not a hotel or trailer, after his home was burned down, and he rails against political opponents who mocked his living situation. The conversation touches on how his campaign visuals—especially the infamous “This is where I live” ad—were perceived by voters and the media, with Pratt arguing that the messaging exposes policy failures more than personal misfortune. Asmongold notes the role AI-generated ads are playing in modern campaigns, highlighting Pratt’s willingness to embrace new tech despite the scrutiny. The discussion also covers how media coverage (including the LA Times and Harvey Levin interviews) has framed Pratt’s narrative, and why some viewers see the campaign as a high-stakes trolling strategy versus a serious policy bid. Throughout, Pratt defends his stance that he’s fighting for public safety, housing for the unhoused, and responsible use of tax dollars, even as the public and press debate the authenticity of his living arrangements. The banter between the hosts keeps the tone sharp and skeptical, emphasizing the tension between spectacle and substance in contemporary local politics.
Key Takeaways
- Spencer Pratt claims he has no permanent home after a wildfire, insisting the Airstream and hotel ads misrepresent his situation and that he really lives on a dirt lot in the Palisades.
- The infamous campaign ad juxtaposes Pratt’s claimed residence with the homes of rival politicians, prompting debate over messaging and what voters infer about his credibility.
- Pratt cites death threats and security concerns to justify his living arrangements and his ongoing mayoral bid, arguing that policy failures, not personal residence, should drive votes.
- Asmongold notes the use of AI-generated campaign assets, pointing out that Pratt’s ads leverage modern tech in a way that’s becoming increasingly common in politics.
- Media coverage, including the LA Times and TMZ-style discussions, heavily shapes public perception of Pratt’s living situation and the legitimacy of his campaign claims.
- Pratt frames his campaign around public safety, housing for the unhoused, and accountability for city leadership, insisting his messaging centers on concrete policy outcomes.
Who Is This For?
Aspiring political strategists and LA voters curious about how celebrity figures run for local office, and viewers who want a candid take on the ethics and optics of campaign messaging in the age of AI ads.
Notable Quotes
""This is where I live""
— Pratt defends his living situation in the campaign ad, asserting his residence is on a dirt lot while media scrutiny questions the claim.
""I don't have a house. They burned it down.""
— Pratt emphasizes that his home was destroyed and frames the narrative around housing insecurity in the campaign.
""Fuck you. I'll call in and explain it myself.""
— A moment highlighting Pratt’s confrontational stance with critics and media influence over his story.
""They burned it down. That is why I got into this race.""
— Pratt ties the arson to his political purpose, arguing the destruction motivates his candidacy and policy focus.
""This is where my town lives. This is our reality for the next 10 years.""
— Pratt recasts the visual message of the campaign ad as a longer-term commitment to LA residents amid housing and safety concerns.
Questions This Video Answers
- How does Spencer Pratt's LA mayoral bid use campaign ads to shape the narrative of housing loss?
- What are the ethical concerns with AI-generated ads in political campaigns?
- Why did media outlets frame Spencer Pratt's living situation as a political issue—not just a personal story?
- What policy proposals did Pratt promise to address public safety and housing in Los Angeles?
- How has LA Times coverage influenced public perception of Pratt's campaign?
AsmongoldTVSpencerPrattLA Mayoral CampaignCampaign AdvertisingAI in PoliticsTMZ-style Media CoverageLA TimesHarveyLevinNithyaRamanBarackObama su— just kidding
Full Transcript
So, this is a new thing that he did. Let me see this. Now, this is a story all about how [music] my life got flipped turned upside down and I had to take a minute to run for mayor. I'll tell you how I became the prince of a town called Bel-Air. Oh my god. [music] In West Los Angeles Palisades, my backyard is where I spent most [music] of my days feeding hummingbirds, relaxing all cool, avoiding [singing] all the bums outside of the school. When a couple politicians who were up to no good [music] started making trouble in my neighborhood.
I got in one little fight, my mom got scared and said, "You're moving in with Harvey Levin in Bel-Air." Is this the first Oh god. Wow. I [music] called out for my cab, about 7 or 8 and I yelled to the rubble, "Yo home, smell you later." I moved to my kingdom, I was finally [music] there to sit on my throne as the prince of Man. [music] This guy, by the way, I I have to show you guys this. It's so good. Uh Can I find the interview that they did with this guy? No, that's just What the [ __ ] bro?
Like, god damn, that's a caveman. Okay, um Is this it? Let me see if I 50,000 [music] employees of the city of Los Angeles here, who had none um It mailed. No, this isn't it. I want to see It made [music] it seem Mayor Bass Yeah, watch this. This is crazy. The campaign ad certainly made it seem [music] that you were living in that trailer. It was a high point of the commercial, but you're at the Hotel Bel-Air. So, kind of undo that for us. No, to be clear, that is where [clears throat] Excuse me, that is where I live.
That's where Karen Bass Mayor Bass burned down my house. That is where I will live until I have a new house. The Airstream is a temporary facility. A hotel is a temporary facility. Where my kids are in Santa Barbara right now is a temporary housing. [music] This is where I live as This is where they burned my house down. So, this this semantic So, they were playing games with them, and he said, "Fuck you. I'll call in and explain it myself." to the nuance of this is my This is the consequences of their failed leadership.
And again, I don't live at the Hotel Bel-Air. I don't live in the Airstream. I don't live in the Santa Barbara. I don't have a house. They burned it down. That is why I got into this race because of these people that will burn your house down and act like it's no problem. So, this idea that anyone's like, "Oh, he's at a hotel." I'm at a hotel cuz these psychopaths are messaging me every day they're going to kill me cuz Nithya Raman is calling me a fascist because I don't want people to have their kids next to drug addicts at the park or stepping in human poop when you get your matcha.
I have common sense. That's not fascism. So, these I really like this guy. I got to tell you, I really like this guy. psychos here, I'm a fascist, and then they they literally like if you'd like to see the death threats, I can send them all offline, where people are like, "I'm going to hire people to kill you." So, yes, unfortunately, now I have a security team and they will not, even if I wanted to stay in the Airstream, would let me cuz there's 360 unobstructed views since there's no houses What what happened to the houses?
snipe me out from any part from 300 yards away easily. Spencer can enter the One sec. One sec. Not to mention, the Airstream, it took over a month for LADWP to connect a wire for electricity to it, which was 3 days ago. It took There's no electricity for a month? Weeks to get the water hooked up, which was yesterday. So, for these people that want to focus on where I sleep at night, first off, I don't even sleep. I get 4 hours of sleep cuz I'm fighting these corrupt freaking politicians all day long. I You want to see my phone hours?
I'll screenshot it. Probably says 19 hours. I I hear what you're saying and and on the on the symbolism of your ad that that because of the fire that you don't have a home, and I get that. But there's something to the point where you say in the ad "This is where I live" while you're standing in front of a trailer. I think the reason that ad was so effective with voters because you did draw this visual comparison of where the mayor lives, where where Nithya Raman lives, and where you Isn't this crazy? Who lives?
So, you're showing where they live and then you're saying this is where I live. Everyone saw that ad and thought "Wow, Spencer Pratt has to live in that in that trailer because his house burned down." But I do, sir. That is my house. But for the last month and a half you've been at the Bel Air hotel. haven't been at the Bel Air hotel. You see what they do? They call this guy a fascist. He gets a million death threats. Then he can't live in that in the trailer that he was in before because now, you know, they could shoot him in the trailer.
He has to live in a hotel. They're playing a story as if he's lying about this because by the way, he wouldn't be living in the trailer or the hotel if his house wasn't burned down. This is it. So, it's like this is this is the kind of TMZ swat a dodge. It it is simply it it it's I try Trump is I don't agree with Trump about a lot of things, right? But he's right about the news. He is. He's right about the news. for more than six days in the last month. This is all public Right, but but but but that's where but that's where you've been staying.
I know you may not have actually been in it. No, I've been at in Santa Barbara where the LA Times reported where I lived and docked me. That is where I live. Period. I This is LA Times This isn't breaking news. Even when the Airstream ad came out, the LA Times cover story is saying no, Spencer Pratt lives in Santa Barbara. And I said, yes, thank you for docking me. I sued try to sue the LA Times for saying where I actually live. But did you That's crazy. It's crazy they're going this hard on this guy.
Oh my god. This is pissing me off. It's it's only halfway over. But but are you saying you live in that trailer? I don't don't live anywhere is what I'm saying. I don't have a house. They burned it down Harvey. I don't have a house. But why not say that but Spencer that would be really effective. Why not say that in the ad? I don't have a home. You texted me today. I have never told anyone I lived in it. And yet in the ad you say this is where I live. I live. This is my house.
This is my property. There's nothing there Harvey. It's dirt lot. I had to have it craned in to the lot. That's what people are This is psycho. I only got on this live cuz I love you, but this is the last time I'm going to talk about this because the reason I am running is because they burned out 7,000 houses. This It's crazy that this douchebag reality TV star is just what they need. Like he he just it it there's they can't get him. They can't get him. They're trying to get him. You can see that they're trying to get him.
This is where everyone lives. They don't not consider that their home. Just cuz it's a dirt lot, because it's an Airstream, a teepee, a tent. When you're a fire victim, this is where you live. They burned it down. This is where I always will live. People are missing the messaging of the consequences. I get listen, I've known you for a long time and you're a really smart guy and [music] you are all over these ads which have been honestly, they've been lauded lauded by people who have I also have to say too, like think about the fact that Spencer Pratt is using all these AI ads and nobody's complaining.
Think about that. Like we we don't really talk about this, right? But like he's using AI ads constantly now and nobody's getting upset about it, nobody's angry and the reason why it's cuz it's normal. It's normal. That's it. I told y'all. said these are you know, brilliant ads. Wasn't the point there and I believe the trailer door was even open. Wasn't the point to show to telegraph to people that your body went inside that trailer night after night? I mean, wasn't that the point of the ad? No, the point of the ad is to show this is where they burned my house down.
I have no house. This is their houses, they're fine and this is where I live. This is where my town lives. This is our reality for it for the next 10 years if we're lucky. That'll be there for the next 6 years and I'll say I live there. I live in the Palisades. I'm a registered This is why like this type of behavior is why it frustrates me so much that a lot of Republicans are not willing to take the low road. This is I get very frustrated because like I think that you could get so much done if you're willing to just do what you need to do.
But they refuse to do that. It's very frustrating. voter to that address. This is I'm a Angelino even if my family and kids have to now go to school in Santa as I want them to go. Not where I want them to do. I'll tell you that. Not even close. Barbara, I am a Angelino. This is my town. This is where they burned me down. So, I am on set with these lovely people at Interview Magazine and I can't be just ranting all day. But I appreciate you. People can be all caught up in why this the nuance of where I live or where I don't.
I'm running for mayor because these people will burn your house down, cover it up, Spencer, the nuance the nuance is you being truthful to vote with voters. I'm going to say it again. I'm going to say it again. That is where I live. Okay. Period. I don't need to sleep there every night. I don't need to go to the number two on that toilet. That is where I live. I'm from the Palisades, Los Angeles and I'm fighting for Los Angeles. So, Okay, but just one final thing one final thing. Just to clarify, you have never physically lived in that trailer.
To clarify, I haven't lived anywhere since my house burned down. Well, you're sleeping you're sleeping you're sleeping somewhere. These are four hours. Uh-huh. Again, I don't live anywhere. They burned my house down, to be clear. So, I love you guys. You can All right. you know, what we should be doing on TMZ is talking about the drug addicts that we spend $500 million that live on our sidewalk going number two. This is great that this is the focus, but that's the reality. And if people care about this He's really good. He's really good at dealing with these people.
This is crazy. Right now, we're in so much trouble and I'm I'm going to do my best to try to save LA. But if people don't get out and vote because they want to feel safe, and that's what I'm fighting for, for people to feel safe and their tax money to literally go to making us safe and if people get housed and people not to die on the street, that is the that's the message. So, this does not matter. That is where I live, period. And I'll live in LA as long as I have that dirt lot.
The Airstream is imaginary to me. I live in that dirt, in my ashes. That's what I fight for. I love you guys. Keep posting me. Please use better photos. God bless you. [laughter] Thanks, Spencer. Thanks, Spencer. Have a great day. Jesus, bro. Jesus. I I really like I mean, that's really that this is the ad, by the way. They're so disingenuous. Like I mean, this guy what a he mogged him? He did. He absolutely [ __ ] bulldozed them, completely mogged them.
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