The Autonomous SEO Site Strategy (That Ranks, Builds Links & Sells for You)

These are autonomous exact match domains. Sometimes not exact but close, but fully autonomous sites that rank on Google, get cited in LLMs, and sell your products and services. These are insane. I've been seeing a few people do this. It is definitely a more advanced technique. Still extremely interesting and pretty simple to understand. Sounds extremely sophisticated but it's it's very simple to understand. So these exist to target a close cluster of keywords and you are using an exact or broad match keyword in the URL. So maybe you would have a website like mechanical keyboard universe.com and the homepage the H1 on the homepage would be the best mechanical keyboards you can buy. And this homepage would recommend different mechanical keyboards, but the overall pick for the number one mechanical keyboard would be your mechanical keyboard. And that homepage is optimized for a more specific competitive keyword like best mechanical keyboard that like it's optimized for that. And best the best mechanical keyboards, it's in the page title. Again, it's in the H1, it's in the meta description, it's in the alt text for the first image. Some people like to do the exact keyword in the domain name. I actually think it usually works. Exact match domains work because people just accidentally optimize the page for the specific keyword. So, it's better to actually make, and this is what I've seen, people are making the domain name something close. So, you cover the niche, but you don't come off as this spammy exact match domain. You come off as instead a real brand, and then people trust it more, and then they're more likely to actually convert and buy the product or service that is being recommended. And again, this site is recommending other brands, but it's heavily recommending your brand. So, it's not immediately clear that this site exists for your site. It it that it exists basically to promote your your product or service. I've seen people make these websites in literally 10 minutes using AI tools. The other day I saw somebody using Manis AI. Now, here's what's really, really, really, really crazy is, okay, you might be listening be like, "Okay, but you know, you still have to do all the other stuff that comes with actually trying to rank a site. You got to build links to it." For example, everything is automated. The link building is automated. Directory submissions are automated. Journalist outreach is automated. And actually, I have a I have prompts that you can use. Very easy prompt that you can do. And anybody can do this. Even if you are not doing this more advanced autonomous domain strategy, anybody can do this. So the prompt is you say, "This is my business." And then you just copy all of the text on your landing page and paste it. And then you say, "I want to message hyperrelevant journalists who cover news in my niche. What are all of the angles they might report on that would be relevant to me?" the large language model of your choice. It's going to give you amazing angles, amazingly relevant, cool angles that you can use. Then you say in the same conversation, give me a complete customized prompt to give to chat GPT agent mode or another relevant agent mode so that I can find journalists to message. And you get that prompt, you give it to agent mode and then agent mode goes off and finds the journalist. It might spend 25 minutes finding the journalist. That's what happened with me. Then follow up with now analyze their last five articles and suggest a customized pitch angle for each journalist that would align with their writing style and coverage focus. Finally, you follow up with write the pitches and then you get the pitches right there. You have another AI that comes in and removes the AI giveaways like m dashes and buzzwords. But this is all automatic. So the directory submission is automated. You're getting links with directories. The journalist outreach is automated. You're pitching relevant stories, relevant interesting stories to journalists who actually care and cover this stuff, who cover this top these topics. You're not using your own email. So maybe it's a different email provider than what you normally use. Some people also, they give a huge amount of context before they're doing any of this prompting. People will usually record themselves talking about their brand for 30 minutes and they have this huge block of text explaining what their brand is, who it serves, what it does, everything that it does, how it works, where it is, everything. And you are just stream of consciousness speaking about your brand, saying everything that you can think of. Maybe you have an outline for what to riff off of, but you have this block of text. People have this block of text and they reuse it across different AI efforts. That way they don't have to speak for any AI effort. They don't have to speak about their brand each time. They just have it there and can reuse it. Here's what else is crazy with this. And actually, I haven't even gotten to the craziest part because this this technique, not going to lie, it is black hat. I wouldn't recommend trying it unless and and but I haven't gotten there yet. It's this is just such a crazy thing that I'm seeing people do and that's why I had to make this podcast on it. It's definitely more advanced, but it's still crazy. So, another crazy part of this is two times a week, the site is automatically putting up blog posts using live keyword data. And one of these posts is targeting a keyword that you already target with your site, but this post is recommending your brand. So, even if this post is outranking you, or it could be a keyword that you just haven't gotten around to targeting, whatever, but one out of the two posts recommends your brand. The other post doesn't mention your brand at all. This is done to maintain plausible deniability that the site does not exist to promote your brand. But one out of the two blog posts a week is recommending your brand. It's using live keyword data. The content is all AI generated. It operates on its own. It posts on its own. Posts on its own on a two times per week schedule. And even if it outranks your site, it's still promoting your brand. And actually that could convert a lot better because social proof typically converts better than people just saying you know I am the best. All right. Now this is the part where even though this is definitely more gray hat black hat this is why it's a lot safer than other gray hat black hat techniques. This autonomous site is getting real directory backlinks but more importantly real journalist links. These links pass authority and referral traffic. And because of this, Google is indexing the site without the site being connected to Google Search Console. It doesn't need to be connected to Google Search Console because it's getting back links that actually it's getting authoritative backlinks that actually pass referral traffic. So your money sites, your your main site which you are spending the bulk of your effort on is staying isolated. Search engines do not know that you run both sites. This is important context because many many black hats report that when they get hit for something, sometimes it might be all of the properties in their specific Google search console. You see this all the time. People are doing some technique. It could be scaled content abuse where you are scaling AI generated pages way too fast. As a severe punishment, every site in your Google search console gets a penalty. And the risks of doing black hat stuff now are very serious because manual penalties they are becoming more permanent. Manual penalties from Google are becoming more permanent. And I shared that on episode 940 of this show. Google penalties are becoming permanent. And that changes everything. So the risks are real. But this site is not connected to Google Search Console. It's not connected to Bing Web Master Tools. It's using an email address from a different email provider. Everything about it is essentially anonymous. and it's not overtly recommending one single brand. So that's a strategy that I see some people doing. It's pretty crazy. It's important to note you don't have to do this. The people who are doing this, they already have crazy AI SEO workflows built out. So this is very easy for them to implement. They already have the workflows. If you don't have the workflows, it can take weeks to create the workflows and optimize them so that all of this is convincing to learn this stuff. And even then, even then, if you say, "Okay, well, weeks isn't a lot of time. I I don't mind I don't mind putting in weeks." But even then, it still might be a better use of time to just double down the effort on your own brand. Instead of doing this, you're going harder on your bottom of search engine optimization landing pages, which rank on your site for many years, increase your topical authority, bring paying customers, bring users, bring warm leads. Or using social media to target your keywords. And when you're using social media to target your keywords, you're also building a brand on social. You're also driving branded searches, which makes your backlink profile a lot more natural or focusing on building links to your main site. Thing is, if you're using AI to build links and it's not done in a responsible manner and and it's for your main site, you might ruin your main site with tons of journalists by basically sending them AI slop and AI spam. You don't want to do that. That's also why the this autonomous site strategy is is typically safer. Again, it's not necessary at all, but for the people who already have the workflows built out, something like this can take a day and then yield a lot of customers. So, it's a pretty crazy technique that I'm seeing people do these autonomous sites. Again, it would be like mechanical keyboard universe.com. The H1 is the best mechanical keyboards you can buy. blogs are going up two times a week. The homepage is optimized for a competitive keyword. It's autonomously building links, real links, real links that are passing referral traffic. It's an insane strategy. So, that's what I wanted to share with you on this episode of the show. You know, a lot of people are automating my specific method of doing SEO. I have a specific method of doing SEO. It's called compact keywords. It's a thing on my shirt. Compact Keywords specifically targets keywords where people are looking to purchase something or use something or make a discovery call. You're targeting these keywords with conversion-based landing pages, not blog posts. I have a whole link building section, this a course. have a whole link building section in the course. Specific templates for pages, what the pages should look like, what these conversion-based landing pages should look like, how you should structure your site for these pages, what you should be looking for in terms of keywords where where the people searching these keywords actually want to make a purchase or use something or call somebody. And lots of people now, they are going through this course and they are automating my method. So, it's pretty crazy. If you want, if you are into automation, you can watch the course, get the templates, and a lot of people again are automating my method of SEO or you can just do it. And and the thing about this method is because these keywords are such high intent, it doesn't take a lot of effort to actually get customers if you have an existing site with existing marketing to get customers, to get users, to get warm leads because you just need to know what keywords to go after in the first place and then what the landing pages for these keywords should look like. So if you want to learn all of that, that's at compactkeywords.com. It's a 13 and 12hour course. I update it every week. I updated it a few minutes before this. I update it every week. You're going to love it if you haven't checked it out. And that's everything that I've got for you on this episode of the show. This is episode 975 of the Edward Show. This is my daily digital marketing podcast. 975 days in a row doing this show. No days missed. Have not missed a single day since starting. If you watch this on YouTube, thank you so much for watching. If you listened on Spotify or Apple Podcasts, thank you so much for listening. And I will talk to you again tomorrow.