Agentic Commerce
5 videos across 3 channels
Agentic commerce refers to software acting on our behalf to buy, pay, and govern transactions, with competing camps vying to own different layers—from checkout and credentialing to settlement and governance. The recent coverage highlights how AI-enabled instant checkout, platform competition, and evolving governance models shape merchant strategy, consumer trust, and the future of e-commerce. Expect multi-layer ownership, interoperable protocols, and robust governance to determine who controls the flow and responsibility across buyers and sellers.
Google Spent a Year Stitching MCP, A2A, AG-UI Together. I/O Today.
The video analyzes the emerging substrate of AI agents unveiled around Google IO, focusing on six protocols (MCP, ADA, A
ChatGPT Has 900M Weekly Users. Almost None Can Buy In It.
The talk maps the birth of agentic commerce, where software acts on behalf of people and businesses to buy, pay, and gov
ChatGPT's Instant Checkout is HERE (and What It Means to Retailers)
The video analyzes OpenAI's instant checkout in ChatGPT, showing how users in the US can buy products directly from chat
ChatGPT Giving up on In-Chat eCommerce?
The video discusses OpenAI's ChatGPT changes to instant checkout, the trust barrier for consumers, how Google and AI pla
Predicting the 7 Biggest Marketing Trends for 2026
The video outlines seven mega trends shaping digital marketing in 2026, emphasizing that AI is becoming a core team memb