keyword strategy
3 videos across 2 channels
Keyword strategy isn’t about stuffing a homepage with as many terms as possible. It’s about building relevance and authority through dedicated pages and hub pages that mirror user intent, while planning deliberate growth and link-building to avoid penalties. The approach balances careful keyword targeting with brand-building and scalable content expansion, especially for e-commerce, to achieve sustainable rankings and long-term value.

Stop Targeting Multiple Keywords on Your Homepage. It’s Costing You Money.
The episode argues that SEO commonly fails when marketers stuff multiple keywords into the homepage, because Google emph

The Fastest Way to Get SEO Results: Slow Is Smooth, Smooth Is Fast
The video warns against rushing SEO by overloading a site with pages and low-quality content. It advocates the mantra sl

Watch This If You Have An E-Commerce Business
Max shares his experience scaling e-commerce businesses, highlighting the shift from pure performance marketing to build