PPC

10 videos across 2 channels

Pay-per-click strategies sit at the paid engine of digital marketing, turning search intent and audience signals into measurable traffic and conversions. From keyword-driven search ads and display to programmatic buys, modern PPC blends advanced targeting, bidding, and data analysis with SEO, content, and UX to optimize spend and ROI. The approach emphasizes granular planning, measurement, and rapid iteration to align channels, messaging, and budgets across paid and organic efforts.

Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn thumbnail

Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn

The video is an in-depth primer on search engine marketing (SEM), covering what SEM is, the main ad types, how Google Ad

02:07:49
Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn thumbnail

Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn

The video introduces search engine marketing (SEM), explains how paid search and other ad formats work, and connects con

02:08:23
Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn thumbnail

Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn

The video introduces the concept of search engine marketing (SEM), explaining how paid search ads work, the different ad

03:37:26
Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn thumbnail

Search Engine Marketing Full Course 2026 [FREE] | Search Engine Marketing Tutorial | Simplilearn

The video offers an in depth primer to search engine marketing (SEM), covering how paid search ads work, the different a

03:38:11
Search Engine Marketing Full Course 2026 | Search Engine Marketing Tutorial | SEM | Simplilearn thumbnail

Search Engine Marketing Full Course 2026 | Search Engine Marketing Tutorial | SEM | Simplilearn

The video explains how search engine marketing (SEM) works, differentiates it from SEO, and guides you through the struc

03:53:54
Digital Marketing Strategies Full Course 2026 | Digital Marketing Strategy Training | Simplilearn thumbnail

Digital Marketing Strategies Full Course 2026 | Digital Marketing Strategy Training | Simplilearn

The video introduces a course on paid campaigns and ROI, outlining how to plan, launch, track, and optimize paid ads acr

03:33:59
Digital Marketing Strategies Full Course 2026 | Digital Marketing Strategy Training | Simplilearn thumbnail

Digital Marketing Strategies Full Course 2026 | Digital Marketing Strategy Training | Simplilearn

The video introduces paid campaigns and ROI optimization, outlining what paid marketing is, the platforms involved (Goog

03:32:44
Digital Marketing Full Course 2026 [FREE] | Digital Marketing Tutorial For Beginners | Simplilearn thumbnail

Digital Marketing Full Course 2026 [FREE] | Digital Marketing Tutorial For Beginners | Simplilearn

The video provides a comprehensive view of digital marketing, covering core concepts, channels, and the shift from tradi

05:30:20
Digital Marketing Full Course 2026 [FREE] | Digital Marketing Tutorial For Beginners | Simplilearn thumbnail

Digital Marketing Full Course 2026 [FREE] | Digital Marketing Tutorial For Beginners | Simplilearn

This video surveys digital marketing foundations—key components, roles, frameworks—and then dives into core topics such

05:30:07
Copy This Perfect Marketing Strategy That Compounds Results thumbnail

Copy This Perfect Marketing Strategy That Compounds Results

The video argues that there is no one size fits all perfect marketing strategy, but there are six core components and a

00:22:46