This Simple AI Service Gets Clients to Pay You Every Month

Every business owner you talk to is going to tell you the same thing. Yeah, we do great work. Our customers love us. But then, you take a look at their Google listing and see that they've only got 14 reviews from 2017. That gap between how good they actually are and what Google says about them is the easiest service you'll ever sell. Over the past 10 years, I've built three different seven-figure agencies, worked with over 1,500 small businesses, run thousands of campaigns, and today, I run my entire business with zero employees. And I can tell you, out of everything I've ever offered to a business owner, getting them more Google reviews is the fastest yes that you're ever going to get because they already know they need it. They just don't have a system. So, today, I'm going to show you exactly how to set this up. The service, the system, the automation, and what to charge for it. I'm even going to give you the exact word-for-word messages to send so you can close clients as early as this week. And by the end of this video, you'll know how to talk to any local business and offer them something that they will happily pay you for every single month. So, let me show you how it works. The business model is dead simple. You've got local businesses on one side, roofers, plumbers, dentists, cleaners, landscapers, any business that depends on local customers finding them, well, they need more Google reviews. So, you set them up with a simple AI-powered system that automatically requests reviews from their customers, also responds to those reviews, and also allows you to repurpose the very best reviews across their social media accounts. And in return, they pay you $297 a month in order to keep it running. Get 10 of these set up and that's just under $3,000 a month in recurring revenue. Not project work like you'd get as a freelancer, not one-time consulting fees either, but recurring revenue month after month. And because the system does most of the work for you after you set it up, they keep getting reviews and they keep paying you. And the best part is, once you've done that initial setup, each client only takes maybe an hour or two maybe a month in order to manage, and most of that is just checking in and making sure things are still running smoothly. Now, let me show you why this is such an easy sell. Let's hop into my computer right now and we'll pull up Google and search for any local service in literally any city you can think of. I'm going to use roofers and we'll search in Nashville. Okay. See this right here? This is called the map pack. These three businesses at the top get 60 to 80% of the calls from that search. And look at what they all have in common. There's hundreds of reviews. They've got high ratings. There's recent activity. Now, we'll click the more businesses button and then we'll scroll down a bit and look at the businesses below that. Specifically on the second page and beyond because here you're going to find businesses with fewer reviews and sometimes even no reviews at all. These businesses might do incredible work. Their customers might adore them, but Google doesn't know that and the customer searching at 9:00 p.m. for an emergency roofer, they don't know that either. They're just calling whoever shows up first with the most reviews and the best rating. That's just how it works. Now, this works for pretty much any local service business, but some niches are better than others. On the higher priced or higher ticket side, we've got roofers, HVAC companies, general contractors, plumbers, electricians, high-end landscapers. These are businesses where one job is worth three to $15,000. So, your $297 fee is basically nothing compared to the value of just one extra customer finding them on Google. On the higher volume side, you've got dentists and auto repair shops and chiropractors, cleaning companies, salons, real estate agents. These businesses see a ton of customers every month, which means a ton of potential reviews flowing through your system. Either category works, you just want to look for businesses with under 100 reviews, a decent rating, and competitors with significantly more reviews. Those are the easiest clients to sign because the gap is visible and the fix is pretty obvious. You guessed it, more reviews. Now, you can do this manually, of course, but my favorite piece of software for this is HighLevel's prospecting tool, which not only gives you a list of businesses and their reviews and ratings and contact information, but it's also got this handy little feature called conversion rate that shows you the likelihood of a prospect becoming one of your clients. Super helpful. You can also use Prospect AI to do this all automatically for you, but again, not required, just nice to have. Here's the statistic that you need to know. 93% of customers read reviews before they buy from a local business, but here's what most people miss. It's not just the total number of reviews. Google cares about how recently those reviews came into a business. So, a business that got 20 reviews this month is going to outrank a business that got 100 reviews two years ago and then just completely stopped. Recency matters more than most people realize. So, when you approach a business owner and you can show them this, when you can pull up their Google listing right next to their competitor who's got four times the reviews, you don't have to do a hard sell. They can see the problem. You're just offering to fix it. Let me tell you a story. I worked with a roofing company a while back. Great reputation locally, everyone who used them just absolutely loved them, but they only had 23 Google reviews. Their main competitor across town, however, had over 400 reviews and that competitor was getting calls that should have been going to my client. Not because they were better, just because they looked better on Google. So, we set up this system and within 90 days, they had over 150 reviews. Pretty much same great service, but now Google actually reflected that. Okay. So, let me show you what this looks like inside the system because this is the part that surprises people. Just how fast you can set this up. So, right now, most businesses are doing one of two different things when it comes to getting reviews. Either they're asking customers manually, which means the owner or the receptionist remembers to say, "Hey, please leave us a review." They do this maybe one out of every 10 jobs, or they're doing nothing, which is more often the case, and they're just hoping that people remember on their own, which they don't. And look, I get it. Business owners are busy. They're running their business, they've got jobs to schedule, employees to manage, customers to deal with. So, sending out a review request after every single job is just not going to happen consistently. That's the broken behavior and it's why most businesses are sitting on 15 to maybe 30 reviews when they should have 300. Now, watch what happens when we set this up the right way and I'm going to give you the exact message to use because this matters more than people think. The system sends three messages and the first one is not a review request. The first one is just a check-in and it says this, "Hey Sarah, this is Mike from ABC Roofing. Just checking in to make sure everything looks good with the work we did today." That's it. No ask, no link. You're just being a good business. And what happens is that most customers reply with something like, "Looks great, thanks." or "Really appreciate the work." You know, just normal stuff. Now, once they've replied or after a couple hours if they haven't, the second message goes out and this one goes to everyone. This one says, "Hi Sarah, Mike here from ABC Roofing. Just wanted to say thanks again for the opportunity to work on your home. If you have 30 seconds, would you mind sharing your experience in a quick Google review? It helps other homeowners know that they can trust us." And then, obviously, insert the review link. And one small detail that makes a big difference here. Notice the message uses the customer's first name and the owner's first name. This way, it doesn't feel like a mass text. It feels like Mike actually sent it to Sarah personally. That's the whole trick. When a review request feels human, people respond. Now, another important note here is that every customer gets that second message with the same Google review link. Same link, same process. You're not routing people to different places based on what they said. Everyone is eligible to leave a review. That's important so that you stay compliant with Google's terms of service, but here's what naturally happens. If someone responds to that first check-in message and says something like, "Actually, the gutter near the garage is still leaking." well, you now know about it. You can fix it. That's just good customer service. So, you or your client in this case handles the problem. They make it right. And then, once the issue is resolved, the customer gets sent the review request. And funny enough, customers who had an issue that got fixed quickly often leave the most positive and enthusiastic reviews because now they're not just reviewing the work, they're reviewing how you handled the problem. And then there's the third message. This is the one that most people skip, which is crazy because it's the one that actually generates the most reviews. And here's [clears throat] a treat, the system is smart enough to check whether they already clicked the link. If they did, it stops so no one gets bugged twice. If they didn't click it yet though, it sends a reminder and that goes like this, "Just a quick follow-up. If you haven't had a chance yet, we'd really appreciate a quick Google review. It helps other homeowners know they can trust us." And then, of course, insert the review link. That third message is where a lot of the reviews actually happen. I mean, people saw the first one, they meant to do it, then they got busy. That reminder catches them at just the right moment. So, please do not skip this third message. People aren't ignoring you, they're just living their lives and a gentle nudge at the right time is all it takes. Now, if you don't have the automation set up yet, you can do this manually. Just send a check-in text after each job, wait for the reply, then send the review link. No software needed. The automation just makes it happen every time without anybody having to remember. Now, here's where it starts to get really good. The first campaign we run with pretty much every new client is what I call a review reactivation campaign. And this is the move that makes business owners just fall in love with you. Think about this. Most businesses have worked with hundreds, sometimes thousands of previous customers over the years. These people already had a great experience. They were just probably never asked to leave a review. So, what you do is grab that existing customer list from whatever system the business already uses to track their customers. Could be their booking software, their invoicing system, QuickBooks, whatever. We then export that list, upload it into our system, and slowly drip out review requests to all of those past customers. The key here is to send maybe two or three every 20 minutes during business hours. In other words, do not blast all of these out at one single time. Just nice and steady. And typically, 8 to 15% of those past customers will actually go leave a review. So, if a business has, say, 500 past customers, that's 40 to 75 new reviews in the first few weeks. Think about what that does for a business that currently has just 23 reviews. In just one single month, they go from completely invisible to competitive. Oh, that right there is your case study. That's what gets them to tell every other business owner they know about just how great you are. Okay, next piece. Once those reviews start coming in, we want to respond to every single one automatically. So, inside the system, you just go to the reputation settings, turn on the AI review response, select Google as the source, and hit save. Now, every time someone leaves a review, the AI writes a personalized thoughtful response within a few minutes, and all of this happens without you or the business owner having to lift a finger. And this matters for two reasons. First, Google's algorithm favors businesses that actively respond to reviews. Crazy, right? Well, it signals that the business is engaged and actually cares about its customers. Second, when a potential customer is scrolling through reviews and they see the business responding to every single one, it builds massive trust. I seriously cannot say that strongly enough. Seeing a business actually respond to reviews, even if it's using AI to do it, makes a customer far more likely to call that business over a competitor who's got reviews but zero responses sitting there. Now, if you don't have the AI response tool, you can still do this manually, of course, for your clients. Just set aside 20 to 30 minutes a week, go through their new reviews, and write responses yourself. The AI just makes it instant and hands-off, but the principle is what matters here. Responding to reviews is a service that businesses need and just don't do. And then the third piece here, the icing on the cake, if you will, which is repurposing. Every five-star review your client gets automatically becomes a social media post. You connect their Facebook, their Instagram, their Google Business Profile, you choose a schedule, maybe one post a week, and the system grabs a five-star review, puts it on a clean branded background with their logo, and posts it for them automatically. So now, you've got three things working at once. The system requests reviews from new customers. It responds to every review that comes in, and it turns the best reviews into social media content. All of this is running in the background. All of it's automated. That is the service, and that's why businesses pay you every single month, because it just never stops working. Now, let me walk you through why paying you $297 a month is an absolute no-brainer from the business owner's perspective. Let's say you're working with a roofer. Well, their average job is worth about $5,000, sometimes a whole lot more. If your review system helps them rank higher on Google and they get just one extra customer a month from that, that's $5,000 in revenue, and you're charging them $297. The math is kind of unfair in your client's favor, and that's exactly what you want. And realistically, once they've got 200-plus reviews and they're showing up in the map pack, they're getting way more than just one extra customer a month anyway. Now, I know what you might be thinking. Okay, but if it's that simple, why don't they just do it themselves? And honestly, I used to wonder the same thing, but after working with thousands of small business owners, here's what I've learned. They know they need reviews. They've probably even tried asking for them at some point in the past, but they don't have a system. They're just not going to build an automation, and they're not going to remember to send a text after every single job. They'd much rather pay someone 297, 397, even 497 a month in order to make it happen automatically, rather than spending 2 hours a month doing it themselves. And that's not me guessing. That is what a decade of working with these businesses has taught me. Fun fact, most of the business owners who become your best long-term clients are the ones who have already tried to solve this problem on their own but failed. They bought the tap cards, they put out the little sign that says, "Leave us a review." They told their employees to ask, and none of it worked consistently. So, when you come in with an actual system that runs on its own, they appreciate it because they finally get to stop thinking about it. Oh, and by the way, reviews are about 25% of what determines who ranks in that map pack. So, once you've got the review system running, there's a whole other layer of services that you can offer, like AI receptionists and revenue websites, the full stack. So, one client can go from 297 a month to thousands and more, but you don't need to think about that yet. Just start with reviews, get them results, the rest follows naturally. Now, I need to be straight with you about something. This works, but it only works for people who actually go out there and set it up for that first client. If you're watching this and thinking, "Oh, cool, I'll get to this eventually," it's going to stay in that eventually pile forever. The [snorts] people who make this work are the ones who find just one business this week, set them up, get them results, and then use that as proof to get the next one. The fact is, there are businesses in your area right now that need this. They're already on Google with 15 reviews and wondering why their competitors' phones are ringing while theirs are like a ghost town. Someone's going to help them fix that. The only question is whether it's going to be you or somebody else. Everything I just showed you, I built inside one system. If you want to build this exact same thing, I use HighLevel to run everything. I'll give you an extended access free trial and show you how I set mine up. When you start your free trial through the link below, here's what unlocks. Done-for-you snapshots you can install in one click, so you don't have to build any of this from scratch. A 90-day implementation roadmap, so you know exactly what to do first. Word-for-word scripts for getting clients, and private access to my insiders community where I answer questions directly. I've used this same platform to build three different seven-figure agencies and serve over 1,500 small businesses, all with zero employees. And this is the system. And if you want the complete picture, the exact steps to build and scale a simple AI agency from scratch, I put together a free masterclass right here that walks you through the whole thing step by step. So, go ahead and tap or click that now. I'll see you in there in just a second.