Why You NEED to Audit Your Channel! | HIGHLIGHTS from Creator Camp LIVE (Dec 2025)

[music] I welcome you to Creator Camp Live, episode 9, the last of this year. My name is Snagless and I work at Twitch on our community engagement team. I'm a longtime creator. I've been on this service for the past 10 years and I'm excited to check out my own channel today and also a bit afraid. And with that, I welcome my fabulous co-host, Orange Juice TV, who you may call Owen or Orange Juice. Hello everybody. I'm Own Juice TV. I'm a Minecraft streamer and storyteller and Twitch ambassador. So today we are going to switch things up and we're going to teach you and show you how to critically assess and review your own Twitch channel and content. So On and I are going to be diving into each of our own channels and we're going to share some things that we love about what we're doing, things we like. And while we do that, we're also going to get a bit critical and provide suggestions and ideas to ourselves and each other. Auditing your own content and channel is a big part of improving as a streamer. Uh it's something that you should be doing as regularly as you feel like you need to. Um obviously sometimes if you're doing it every week, you might be overdoing it a little bit, but definitely at least once a year. And the reasons for that being is if you don't, you can become blind to your own page and content. Another really good reason to audit your channel is Twitch is always adding new features and taking a moment to review what some of the most recent ones have been. Maybe a few flew under the radar while you were busy being live. Uh maybe you can take advantage of them since you last checked. Your page could have more beneficial assets or features put into it that you didn't know uh about. Uh so I think we're ready to to jump in to our our informal audience. I'm nervous. Okay. I'm nervous. I'm ready. I'm so ready. Chat. Okay. Roast meat nicely. I'm sensitive. [laughter] Okay. Amazing. Well, welcome to my channel. Um, something I don't have that I need to have is a channel trailer. So, I have not done this. You know, it's supposed to be done. Um, have I done it? No. It was a feature that Twitch came out with and I just haven't got around to it. I always tell myself I'm going to do it and I haven't done it. as a as an easy win chat. If you are going to be making a channel trailer, and if yours is comprised around funny moments, that's great. But the purpose of that channel trailer is to kind of give information about what kind of streamer you are and what people can expect. If you're doing like a bunch of montage clips of like in jokes and stuff, you might alienate new audience members where they go, I don't know who Bruno or Tang are, so I'm super confused why he has an orange and he's talking to a rap puppet. Um, so like if you're gonna go and put the effort into making a channel trailer, having a like straight talk to camera of like this is who I am, this is what I do, this is when you can find me are good things that you want to look out for. My next critique, I have featured clips, thank God. I think I need to pick better ones. They are 10 months ago. There was no Yeah, there was no purpose. Like they're just they were just like checked. and I have other clips that are better or funnier or more interesting. I I think my goal here would just be clips that better represent myself and my community. And so, while I'm glad I do have clips here, um I think it could be better. The featured clips of a channel almost act as like a secondary channel trailer. Whereas, like if you were going to be doing in jokes uh or you are talking about like common bits that happen in your community, this is sort of where they would go. So people can have like an idea of this is what to expect from your channel um based off of like most popular or most common kind of things that happen. So yeah, you have I I actually went and checked your uh your activity for the year. You have done a lot of funny bits uh over the past even as recent as like three months. So it would be really easy I think to go through and find clips that people have made of you and then just update those to be the featured ones. And with that, I think we can go to my about I I will say like right off the bat when I went to check out your about me, I was expecting more like apples or snacks or various things. That might not be the direction that you want to take your branding, but um from what I we from our all of the episodes that we've done together, I me I remember you mentioning like apple of my eye and that kind of thing. Um I do see that there are some apples down there in the in the like about me like pointers. Um, I do have all Apple sub badges as well. Okay, cool. So, I almost wonder if I should pull that in a little bit more. I You could showcase those like sub badges somewhere in the about me. Yeah. Oh, I didn't think about doing that. I think there is an ext there's a panel extension that does that for you. Yes, it shows like the tiers that people can subscribe with and then the emotes that they would get for those. That's another way to tie in like the assets you've already made. I think somebody was saying on the about me that some of the banners the white of the text is lost to the pink background. Um Oh, that's Yeah. So that like I mean obviously it's difficult to know until you've shrunk it down and put it in um I agree that you know I think that would easily be fixed if you either made the text black to make it pop against that or darken the the pink around it. Okay. I had a schedule um but I don't use it anymore. But I did when I streamed consistently before I worked at Twitch. I streamed on Monday, Tuesday, Thursday, Friday. So I guess the suggestion here would be I guess to update that. Do do you have a Discord or anything like that? I do. Yes. So having like um if you want to know when the next stream is, it won't say on the schedule, but you can find out with the Discord and then like pointing them there for the traffic. So pulling out my schedule because now I don't have a consistent schedule, but then letting know. That's really smart. Are you ready to come to your channel? Okay. Yes. Uh that image in the background, the banner one, there's actually no information on it at all. Um it's purely just like a a visual thing. Um but it is used as a starting soon and the nighttime version is the ending uh of the streams. So like people will see those. I didn't realize it was daytime and nighttime. Yeah. So that's the that's the juice cafe. And then when it's night and we're ending it all kind of closes down for the night. Oh my gosh, that's so clever. I knew this was the Juice Cafe because I've seen it all over your branding. I just didn't realize. That is very clever. I love that. So, uh, what I've gone for here is, um, first off, all those links work. I double checked that the, uh, Instagram, Tik Tok, and such, uh, do actually go where they need to. We don't have to check those. Thank goodness. I didn't cash myself out this time. The artwork is so cute. I love that you have like that each one's different. Sometimes I see that, too. Like, it's totally fine if you only have one image and you're using that image, right? But I love that there's different you're reflected differently throughout here. I think that that's really cute. Uh oh wow, those links are so broken in the social just going to bring Yeah, I [laughter] was just going to say I don't think that that's quite how you wanted that to look. No, no, not at all. And actually, I think if I loaded that up on mobile, it would even that long YouTube link would actually bleed into the donation like sidebar. Like you can see it's overlapping onto the other side. Oh yeah. I don't even I didn't know it could do that. Didn't even know that was possible. Broken. Yeah, [laughter] it's it's really broken. So, absolutely need to go and update that. Something we didn't talk about on your on my channel, but I think we should have is this little bio section. I talk about this a lot when I work with creators. And basically what you want to be able to put in here is like a one sentence basically, maybe two that describe you to somebody so when they land on your p on your page, they kind of know what to what what's going to happen. Um, you know, here in Owens, Owen's done this a bit different and has chosen to go with like a slogan. I love that. I also think that that's very clever, but what I'd love to see is like a smidge more information on like what you do. Sure. Yeah, absolutely. I think it could probably be expanded to be like there actually isn't anything to do with Minecraft in that at all. like SMP technically is like survival multiplayer, but I people from that I mean even in none of the panel sections or the about me or anything really has much to do with uh Minecraft at all apart from that one line just a little bit here. Yeah. Okay, look at this. This is so cute. So this is text to speech Tang. Oh, Bruno the rat, right? Yeah. Not to throw Owen under the bus here at all, but Owen's chat, would do you ever wish that there were more Channel Point redemptions, or are you happy with the four that are here? I think I think their uh their sentiment here is is pretty prevailing in that they're they're always wanting more functionality. They want they want Oh, they [laughter] want more. Yeah, it does seem like it. Uh okay, in which case then when we when I get back home, I'll be asking exactly what you want, chat, because they want That's actually valid. Once again, I feel like Owen and I both have emotes that you can tell belong to us because there's kind of some cohesion across them. I think that's really important. And also, I want to call out chat for saying someone was showing off their Christmas emotes in chat. And I also have some Christmas emotes. So, that's another good point is that it's December 3rd and I haven't uploaded them. Yeah, that's a good point. I I I saw someone say that they like swapped them out for the seasons. Yes, I have seasonal seasonal ones. I don't, but I might now that you mentioned that. I think it would be a very easy win. You know how you mentioned Oh, here's the nighttime scene of your Juice Cafe. So, Oh, there it is. Yeah, because I'm not online right now. Has Yeah, I totally hear you. On my on my channel, um I have the starting of this right here. Right here. Okay. So, this is the fall one. So, I have four seasons. Oh. They don't I It would have been cool to make everybody sleepy at the end. I didn't think about that. But this is me in the fall and then like the bats the bats like move up and down and the like the leaves fall and then there's one for spring, summer and winter. I should do that too. That would be having the juice cafe in different seasons would be awesome. Okay, amazing. Great. What's So based off of our conversations like what are some things that you think that you that you would choose to make a change to? I think those about me need to be updated. Uh, and I think those channel points is definitely something where I need to focus on. Um, it's there's so much going on in life that it's very easy to let the small things fall to the wayside, but when you let them fall to the wayside for like nine months at a time, that's an opportunity. Um, and also I think like not so much as uh housekeeping as much as I've taken away like uh evolving and plus wanting everything such as emotes that are themed and the background and like starting and ending soon being themed. um I think are some easy wins that I wouldn't have considered of unless I had sat down and looked at like actually audited it. So we've both walked away from this experience being like okay we know what we want to do and we have a game plan moving on to the rest of the month and the new year.