e-commerce SEO
3 videos across 2 channels
Smart e-commerce SEO now hinges on practical link-building, targeted content signals, and clean data, balancing what drives authority with the realities of cost and risk. Backlink tactics—from cold outreach to marketplace placements and pillar pages—are weighed against internal content strategies as well as external efforts, while the waning value of FAQ schema pushes brands to prioritize relevance and authority. Add in AI-era shifts in search and checkout, and retailers must adapt quickly to what actually moves traffic and conversions.
E Commerce Link Building That Actually Works with Kai Cromwell
The episode centers on how e-commerce brands should approach building backlinks, weighing options like cold email, marke
FAQ Schema Is Dead? The SEO Test That Shows It Doesn’t Matter
The episode argues that FAQ schema is no longer a reliable SEO win, citing Google’s August 2023 restriction of FAQ snipp
ChatGPT Giving up on In-Chat eCommerce?
The video discusses OpenAI's ChatGPT changes to instant checkout, the trust barrier for consumers, how Google and AI pla