Ahrefs Tutorials
Ahrefs Tutorials is your go-to resource for mastering our tools. Here we'll provide everything from simple how-tos to full-length ...
Keyword Research for 2026: 3-Step Tutorial To Research Like A Pro
The video walks through a practical, three-step keyword research workflow to discover and refine topic ideas that attract the right customers. It covers generating seed keywords, expanding them with tools and competitive insights, and then clustering and prioritizing them for content that ranks and guides the buyer’s journey toward conversion. The goal is to build topical authority with high-impact, low-competition keywords and measurable growth potential.
How to Improve LLM Visibility | Ryan Law
The webinar presents practical strategies to improve brand visibility in AI and LLM outputs, emphasizing off-page mentions, high-quality content, and careful use of retrieval augmented generation. It also cautions against overhyping quick fixes and outlines a balanced, two-track approach to SEO and LLM optimization.
How to Diagnose Website Traffic Drops in the AI Era (2026)
The video argues that traffic drops in the AI era are diagnosable and walks through a step-by-step method to identify the root cause and recover. It covers five main causes (AI overviews, manual actions, algorithm updates, technical issues, and content changes), and shows how to diagnose with tools like Google Search Console, Analytics, and Site Explorer, then fix and protect against future losses while optimizing for AI-generated answers.
Powerful ways Ahrefs can help you win more in Search and AI (September)
The webinar showcases how to use Hrefs/HRS tools to analyze competitors, research keywords, monitor brand presence, audit sites, and generate reports, with practical demos and tips for filtering and exporting data.
Win in AI Search using Brand Radar
The webinar introduces Brand Radar and demonstrates how to use its AI and web visibility features to understand brand presence across AI responses, web pages, and competitor benchmarks. It covers setup, feature highlights, data limitations, and practical use cases for improving AI visibility and brand monitoring.
Powerful ways Ahrefs can help you win more in Search and AI (October)
The webinar introduces HRFS capabilities across SEO, GEO, and brand monitoring, then walks through practical tool workflows for keyword research, competitive analysis, brand visibility, site auditing, and reporting, finishing with a Q&A and next steps.
How to Refresh Content for More Traffic and AI Visibility w/ Louise Linehan
The webinar explains why refreshing content matters for traffic and AI visibility, and walks through practical, repeatable update tactics using quick wins, data-driven prioritization, and ongoing iteration.
Powerful ways Ahrefs can help you win more in Search and AI (November)
The webinar introduces HFS, guiding new users through core tools for SEO, AI search, and competitive analysis, while highlighting recent features, pricing options, and where to find replays and support.
Surviving AI mode: What it means for the future of search
The video analyzes how AI mode and AI overviews affect search, branding, and marketing strategy, contrasting AI driven answers with traditional SEO and offering actionable on page and off page tactics to stay visible as AI powered search evolves.
Patrick Stox: GEO? AEO? LLMO? What's With All This AI SEO Stuff?| Ahrefs Evolve 2025
The talk argues that AI is transforming search and marketing beyond traditional SEO, stressing a human plus AI approach, data-driven metrics, and cross-team collaboration to manage reputation and content strategy in a changing landscape.
Tim Soulo: Where Marketing's Headed And How Ahrefs is Evolving | Ahrefs Evolve 2025
Tim Solo, CMO of Hrefs, outlines the company origins, how AI is reshaping search and marketing, and the current and upcoming tools Hrefs is building to help brands stay visible in AI driven ecosystems.
Ryan Law: How To Defend Your Marketing Career in the AI Era | Ahrefs Evolve 2025
The speaker reflects on the early days of AI in content creation, the risks AI poses to writers, and a practical plan to adapt by embracing AI, developing taste, and building a rockstar personal brand around unique value.
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