AI visibility
17 videos across 4 channels
AI visibility is the practice of making sure your brand appears consistently in AI-generated answers and across AI-powered search results, as well as on the web. It hinges on real data, strong SEO foundations, and brand signals to build topical authority, with tools like Brand Radar helping monitor across AI responses, pages, and competitors. Success comes from identifying the right topics, structuring content for AI summaries, refreshing content for traffic, and using data-driven updates to stay visible in evolving AI ecosystems.
The Metrics That Actually Matter in 2026
The video argues that many teams have plenty of data but lack clarity on which metrics really drive leads, revenue, and
Technical SEO for AI: Robots.txt, GPTBot & llms.txt Explained | 3.4. AEO Course by Ahrefs
The video outlines six technical checks to ensure AI can access and understand your site, covering robots.txt, JavaScrip
What Is AI Visibility? The 3 Types Every Marketer Needs to Know | 1.3. AEO Course by Ahrefs
The video explains that AI visibility is a spectrum with three types—cited and linked, mentioned but not linked, and not
How Generative AI Is Changing Online Behaviour and What It Means for Marketers
The webinar explores how generative AI is reshaping AI search, user behavior, and SEO strategy, with practical guidance
The AI Problem That's Costing You Sales
The video outlines how enterprises should approach AI driven search, emphasizing thorough audits, solid technical founda
How To Track (and Improve) Your Brand's Visibility in LLMs
The video explains how to use Semrush's AI visibility toolkit to track and improve brand visibility in AI search, highli
How To Do an AI Search Optimisation Audit (Step-by-Step Guide)
The video introduces AI visibility auditing using Semrush, contrasting traditional SEO audits with AI search optimizatio
How To Do Topic Research for AI Platforms (ChatGPT, Claude, etc)
This video explains how AI search changes topic visibility and why brands must optimize for AI overviews as well as trad
Win in AI Search using Brand Radar
The webinar introduces Brand Radar and demonstrates how to use its AI and web visibility features to understand brand pr
How to Refresh Content for More Traffic and AI Visibility w/ Louise Linehan
The webinar explains why refreshing content matters for traffic and AI visibility, and walks through practical, repeatab
Tim Soulo: Where Marketing's Headed And How Ahrefs is Evolving | Ahrefs Evolve 2025
Tim Solo, CMO of Hrefs, outlines the company origins, how AI is reshaping search and marketing, and the current and upco
Powerful ways Ahrefs can help you win more in Search and AI (December)
A product webinar showcasing how to use Hrefs tools to boost search visibility and AI driven insights, with practical wa