branded mentions
9 videos across 3 channels
In today’s multi-channel world, branded mentions are more than citations; they’re a strategic signal that blends PR, content, and SEO to shape both search visibility and audience perception. From AI-powered measurement and citation previews to off-page storytelling and journalist outreach, brands build durable presence across B2B and B2C contexts, while adapting to evolving formats like AI hover links and retrieval-enhanced content. Practical playbooks emphasize balanced SEO and LLM optimization, ongoing monitoring with Brand Radar and related tools, and a steady, two-track approach rather than one-off bursts.
How To Create a Cutting Edge Digital PR Strategy for 2026
The episode explains digital PR as a holistic, multi-channel approach that complements SEO and content marketing, blendi
Will Google’s New AI Hover Links Actually Increase CTR?
The video discusses Google's new AI overview and AI mode hover cards, how they display citation previews and source link
Measure the impact AI has on your Traffic (APAC/EU)
The video introduces how AI affects website traffic and how to measure it using HFS tools, then walks through practical
How to Improve LLM Visibility | Ryan Law
The webinar presents practical strategies to improve brand visibility in AI and LLM outputs, emphasizing off-page mentio
Powerful ways Ahrefs can help you win more in Search and AI (October)
The webinar introduces HRFS capabilities across SEO, GEO, and brand monitoring, then walks through practical tool workfl
Everything you need to know about Brand Radar in 30 minutes
The video is a detailed webinar introducing Brand Radar, its purpose, data sources, and practical use cases for monitori
How to Rank in AI Search in 2026 (ChatGPT, AI Overviews, and more)
AI-driven search is reshaping how brands appear and are discovered, shifting emphasis from ranking on search results to
The New SEO Playbook for AI Search (Top GEO Ranking Factors)
The video explains five key factors for ranking in AI search, emphasizing branded mentions, longtail queries, content st
SEO in 2026: How I'd Rank in Google in the AI Era
The video explains how SEO is evolving due to AI and changed discovery behavior, urging a shift in focus from purely tec